Tag Archive for: OkCupid

No, opposites don’t attract and …
every dating app knows it. Get used to it!
It's just not true that we want to meet someone "different."
The evidence is clear: "Opposites repel."
Deeply ingrained in our psyche and genetic make up is a need to be with someone we trust and…

What do advertising, dating, sex and politics have in common? A lot!
Dating site OkCupid has launched a new campaign betting that your heartstrings and sex drive are inextricably tied to politics and they're looking to tap into "young users' progressive positions" – political, not sex positions.
OkCupid's…